Browsing CategoryBusiness

How to Make The Most From Social Media For Your Business

Everyone always talks about just how important social media can be for your business, but few people elaborate on exactly what you can use the various social media channels for. We all know that there are millions of people using social media every day, but other than being followed and liked, what is that your business can use social media for, in order to bring you more success? I have spent a great deal of team working with small businesses, in the hope of bringing them more profit and as part of that, we use social media for a number…

How To Turn Inspiration Into Reality

The word inspiration is often thrown about too easily and many people who say they are ‘inspired’ by someone, are usually only inspired in the short term, before continuing their lives as before. Personally there are many people who have genuinely inspired me over the years, people like Pedro Martin Terra Group CEO, his career has inspired me personally as I seek a career in real estate law. What inspires me about Pedro is the way in which he went from law practice to real estate devilment with seamless ease, and the plaudits he has received ever since. I have…

Business Development Case Study – Fruitful Office

With operations spanning five countries across Europe, Fruitful Office co-founder Vasco de Castro knows a thing or two about business development and expansion. In business for eleven years now, de Castro knows that the secret to long-term success in such a competitive market all comes down to offering a high quality product and service. The Fruitful Ethos Not only does de Castro focus on producing a high quality product, but maintains that it is the consistency of this quality that is the key to success. When companies are small and starting out, it can be easy to ensure consistent quality…

Great Leadership Skills You Can Learn in College

Leadership skills can help you in many different ways throughout your life and the acquisition of the majority of these skills will start when you are in college. Regardless of whether you are looking to become a top CEO, a great parent or another cog in the wheel, being a great leader can help you to get a better job, a higher position and become a great educator to your children or to others. There are some leadership skills which are built into us from birth and there are many others which we will acquire down the years. College in…

Understanding BI Analytics and the Growing Need for it in Today’s Global Commerce

Do you know what business intelligence, or BI is? Even experts like Abhishek Gattani find it difficult to properly define it. This is because it is now so widespread and so important. BI is a process, rather than a single thing, and it is designed to benefit any and all types of businesses. Gathering BI Usually, businesses gather BI by studying the habits of their customers and identifying changing needs. They may also study the strengths and weaknesses of their sales teams and customer service teams, and compare this to those of the competition. Actionable BI is vital to help…

Top Quotes To Inspire You To Be A Better Leader 

For the last 2 years I have been working incredibly hard on my leadership skills and trying to become a stronger and more successful leader in my job and in my personal life. After spending many hours with the fantastic Haris Ahmed Chicago-based leadership guru, I have finally started to make some real progress. I have tried many different ways of improving my leadership and I wanted to share one of the ways in which I remind myself each and every day, that I need to work hard and improve. I spent some time on getting my favourite leadership quotes…

How Can Blogging Help Your Small Business?

With technology steadily advancing ahead, it is vital for small businesses to develop and retain strong web presence. While having a website, which is highly optimised, is needed for comprehensive branding and online marketing plan, cutthroat character of the large-scale economy demands that businesses go further. Hence, one of the most effective ways to spread awareness about your brand, while providing your potential customers with appropriate and constructive content, is consistent blogging. Blogging comes in as a productive yet cost effective way for small businesses to drive good amount of traffic to their site. It works towards progressing inbound marketing…

Customer retention and acquisition made simple

Marketing managers, consultants and assistants will be among the first to tell you that the pursuit of customer retention and growth is at the fore of most of their jobs. If not dealing with the sales or design department, they’ll have to deal with themselves and each other – and all the customers that come part and parcel with that. It’s a tricky business, but someone has to do it – but thankfully help is well and truly at hand. Hard print Be it across sign boards, posters, magazine advertising or newspaper spreads, hard print is proving an increasingly difficult…